Congrats! You’ve built up a social media following and you’re looking to take the next steps. Building an audience is the first step towards making a business. Providing free content and seeing how your audience responds is a great way to get to know them. You get to see how they act, what they like, and how to communicate to them more importantly. Building an audience is a risk free way to prove that there is demand for your idea and niche. The more engagement you have with your audience shows you how interested your audience really is. While the more audience members, or followers, shows how large that audience is. A healthy mixture or quantity and quality is right where you want to be. You want to have a large audience, but you don’t want to lose out on engagement with your audience members. Especially in the beginning, engagement…
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